Black Friday Sale

Vita Toscana is the perfect hair dye for gorgeous, flawless looks. This permanent colour treatment looks after your hair, nourishing and strengthen...

Vita Toscana is the perfect hair dye for gorgeous, flawless looks. This permanent colour treatment looks after your hair, nourishing and strengthen...

Hand and body lotion for normal to dry skin. pH balanced for acid mantle protection

Direct FARD is a nourishing colour hair treatment. Colour enhancing masks in mixable shades that are ideal for creating vibrant tones or maintainin...

Direct Bang is a direct colouring cream treatment for hair. The exclusive formula, enriched with ARC (Active Revitalizing Complex), delivers vibra...

Non-lathering conditioning cleanser provides intense hydration for extra dry, frizzy and over-styled hair.          

Get immediate intensive therapeutic relief to joints & muscles on the go with our CBD spray. With 60 mg pure hemp-derived high-potency CBD pack...

Our harmonic blend of nutrient-rich Argan Oil from Morocco, ultra fortifying Hemp Seed Oil, Panthenol, and Hydrolyzed Wheat Protein locks in moistu...

  Inspired by the serene, icy landscapes of Northern Scandinavia, the EL01 Nordisk Blå Oval Brush is designed for those who seek both beauty and pe...

  A maximum moisturizing, restorative conditioner that puts you in control of coarse, curly, frizzy and damaged hair. Delivers a shiny, smooth and...

Reinforcing maintenance lotion. Adjuvant or maintenance treatment for thin hair prone to hair loss. Enriched with hydrolysed soy protein and extra...

Strengthening shampoo. Hair loss prevention and treatment adjuvant cleanser. Enriched with extract of Tuscan Grapes (Vitis Vinifera), glycolic ext...

  Discover the art of thermal styling with the EL0564 Solid Thermal Round Hair Brush. Featuring a 64mm ceramic coated thermal barrel the brush is m...

Give your hair the ultimate hydration treatment with MKS eco for Men Stout Conditioner. Made with a rich fusion of Hemp Seed and Argan Oils and pac...

Give your beard the royal treatment with our MKS eco for Men Imperial Beard Oil. Whether groomed close or big and bold, this nutrient-rich blend of...

Alcohol-free hair volumizing spray for weightless bounce. This Argan and Hemp Seed oil formula boosts the roots to get that full, lifted look witho...

A favorite of celebrities and Malibuites alike, this 100% vegan shampoo keeps natural and bleached blondes bright with deep moisturizing capabiliti...

Fabulously famed with paramount conditioning capabilities, this 100% vegan conditioner created especially for natural, highlighted and bleached blo...

Strong hold styling gel for delivering maximum hold and shine.           

The ultimate pH balanced 3-in-1 soothing shave solution. Softens hair and delivers a superior close shave, leaving skin soft and smooth.           

Direct Fluo is a direct colouring cream treatment for hair. The exclusive formula, enriched with ARC (Active Revitalizing Complex), delivers vibra...

Direct Bang is a direct colouring cream treatment for hair. The exclusive formula, enriched with ARC (Active Revitalizing Complex), delivers vibra...

A light conditioning leave-in spray.

Pamper your skin with this ultra-hydrating, nutrient-rich body butter. Its extra-thick formula deeply nourishes and revitalizes while probiotics ba...