Products

The perfect union between health and beauty, our advanced deep-conditioning complex is designed to repair your hair from within while a cooling men...

Volumising conditioner made with essential proteins, vitamins and botanical technology to moisturise hair and add body without any added wei...

This versatile lotion helps soothe and calms skin by delivering instant moisture and hydration from head to toe. Soothe and soften skin with a non-...

Keep it classy? More like keep it sassy! Curls require a little more maintenance to keep their elasticity without a cloud of frizz. Don’t let your ...

Direct Bang is a direct colouring cream treatment for hair. The exclusive formula, enriched with ARC (Active Revitalizing Complex), delivers vibra...

Preserve the health of your tresses with this 100% vegan super-charged conditioner that plays defense against waterborne elements that dry, damage ...

Versatile and unique styling foam mousse for wet or dry hair. Perfect for sculpting, creating volume, texture and control.             

Get ultimate therapeutic relief with CBD Daily Ultimate Strength Intensive Cream. Packed with 600 mg of 100% natural, hemp-derived CBD and a propri...

Vita Toscana is the perfect hair dye for gorgeous, flawless looks. This permanent colour treatment looks after your hair, nourishing and strengthen...

Direct FARD is a nourishing colour hair treatment. Colour enhancing masks in mixable shades that are ideal for creating vibrant tones or maintaini...

Instantly boost your hair’s manageability and shine by removing discoloration, dryness and dullness from hard water minerals while reintroducing vi...

Flat, heavy curls or unruly frizz weighing you down? It’s time to lighten up and breathe some life back into those lackluster locks! Gently cleans...

Preserve the health of your tresses with this 100% vegan super-charged conditioner that plays defense against waterborne elements that dry, damage ...

More powerful than a daily conditioner, lighter than a weekly masque. Restores dry, brittle and damaged hair to look and feel soft, silky, moveable...

Flat, heavy curls or unruly frizz weighing you down? It’s time to lighten up and breathe some life back into those lackluster locks! Gently cleanse...

Prep - Defines the consistency, texture and look you want to give hair, creating the base before drying. High-definition paste for defined, persona...

Get ultimate therapeutic relief with CBD Daily Ultimate Strength Intensive Cream. Packed with 600 mg of 100% natural, hemp-derived CBD and a propri...

Direct Pastel is a direct colouring cream treatment for hair. The exclusive formula, enriched with ARC (Active Revitalizing Complex), delivers vib...

Shape up hard to manage swimmers’ hair with this top of the line 100% vegan conditioner jam-packed with a miracle working mixture of powerful prote...

Introducing the Malibu C Curl Partner Wellness Remedy 5g Sachet – the secret to maintain flawless curls that turn heads and steal the spotlight! Cr...

Remove buildup to keep your wefts and extensions looking clean and oh-so-fresh! With patented vitamin technology, our 100% vegan formula delivers e...

A flexible and re-workable styling mud with lasting hold and medium shine.         

A medium pliable hold styling paste for delivering texture and body with a natural finish.