Products

Regenerating and nourishing shampoo for sensitized and chemically-treated hair. Perfect for brittle, dehydrated hair that undergoes frequent treatm...

Bio Ionic Moisturising Heat, enhanced with GrapheneMX, gently styles hair and delivers smooth, sleek styles with 58%* less breakage. Graphene infus...

This revolutionary styling iron is equipped with sonic vibrating plates infused with Volcanic MX that style hair in less than 10 minutes.

Hand and body lotion for normal to dry skin. pH balanced for acid mantle protection

Lightweight temporary root touch up powder to instantly blend unwanted grey and regrowth. Available in Five Shades: Black, Dark Brown, Brown, Aubu...

Direct Bang is a direct colouring cream treatment for hair. The exclusive formula, enriched with ARC (Active Revitalizing Complex), delivers vibra...

Play - Gives shape, structure and definition to hair to create you perfect look as you are having fun! Medium hold creamy paste that is ideal for n...

Ditch damage and discoloration with this must-have tune-up tool for swimmers’ hair that instantly kicks crunchy, gummy, lifeless locks into tip top...

A proprietary pH balanced shave cream. Ultra-lubricating formula provides a barber close shave every time. Protects the skin against common shaving...

Styling cream for delivering incredible frizz control with a medium hold and low shine.           

Hydrating and nourishing treatment for curly hair. With coconut oil, jojoba oil and honey. Designed for the care of wavy, curly and frizzy hair. No...

Hydrating and nourishing shampoo for curly hair. With coconut oil, jojoba oil and honey. Designed for the care of wavy, curly and frizzy hair. Effe...

Anti-yellowing treatment perfect for blonde or bleached hair. With goji active water, blueberry, and silk and soy proteins. Formulated to leave hai...

Nutrient rich daily conditioner restores moisture without adding weight. Detangles and controls frizz for soft, lively, manageable curls.          

  A maximum moisturizing, restorative conditioner that puts you in control of coarse, curly, frizzy and damaged hair. Delivers a shiny, smooth and...

Daily conditioner ideal for damaged and colored hair that needs body, volume and fullness to look, feel and behave like healthy hair again.       ...

Daily conditioner that gently rebalanced moisture, softens hair and soothes the scalp leaving it feeling soft and revitalised without the added wei...

Intensive replenishing treatment restores moisture and vitality to dry, stressed and damaged hair. Helps soothe scalp and skin.          ...

Vita Toscana is the perfect hair dye for gorgeous, flawless looks. This permanent colour treatment looks after your hair, nourishing and strengthen...

Vita Toscana is the perfect hair dye for gorgeous, flawless looks. This permanent colour treatment looks after your hair, nourishing and strengthen...

Fabulously famed with paramount conditioning capabilities, this 100% vegan conditioner created especially for natural, highlighted and bleached blo...

A favorite of celebrities and Malibuites alike, this 100% vegan shampoo keeps natural and bleached blondes bright with deep moisturizing capabiliti...

Direct FARD is a nourishing colour hair treatment. Colour enhancing masks in mixable shades that are ideal for creating vibrant tones or maintainin...

Play - Gives shape, structure and definition to hair to create you perfect look as you are having fun! Strong, flexible fibre gel that delivers a f...